Position Overview:
As a Campaign Manager with us, you’ll be the driving force behind our programmatic and digital advertising endeavors. You’ll infuse every campaign with creativity, optimization, and strategic partnerships, propelling our growth in the digital realm.
Key Traits for Success:
- Curious: Infinitely intrigued by the evolving digital sphere, always on the lookout for untapped opportunities.
- Creative: A true visionary who paints campaigns with innovation, captivating audiences in unique ways.
- Growth Oriented: Thrives on personal and professional development, constantly pushing the boundaries of excellence.
Key Responsibilities:
- Lead and manage day-to-day display and video campaigns through platforms like DV360, The Trade Desk, and Google Ads.
- Optimize campaigns in alignment with business objectives, delivering performance insights to stakeholders.
- Build robust relationships with stakeholders, addressing concerns proactively to forge lasting partnerships.
- Cultivate bonds with media partners and publishers, enhancing media efficiency and discovering custom collaboration prospects.
- Ensure campaign launches are seamless by executing trafficking requests promptly and ensuring ad quality.
Required Technical Skills:
- Proficient in digital advertising platforms for display and video, including YouTube. Preferred experience with The Trade Desk, DV360, and Google Ads.
- Skilled in interpreting media briefs, managing, optimizing campaigns, and reporting on performance.
- Basic knowledge of ad serving and digital campaign trafficking.
- Proficient in MS Excel and PowerPoint for data analysis and presentation.
Preferred Qualifications:
- Experience managing programmatic display/video and YouTube campaigns is a significant advantage.
- Industry-specific experience that distinguishes candidates is highly valued.