Experience in Brand Management (brand side) or Account management (agency side) specifically connected to mass-advertising campaign development/production (i.e. TV ad campaigns) or high-profile digital video content (i.e. YouTube content series) development/production . It’s essential for them to have experience in and understanding of the process of developing and delivering a film-based campaign from brief to concept development to production to distribution, partnering with creative, planners, producers and strategists.
Description:
Manager, Brand integration
What you’ll do:
• Manage and execute content marketing, social, and editorial focused projects and campaigns, across a range of digital channels (blogs, social, app)
• Manage brand work streams with support from our creative partners
• Drive communications for ensuring creative objectives are well defined and appropriately carried out
• Partner with Business Marketing, Brand Integrations Director and internal collaborators to act as a key point of contact and integration with the creative communications group
• Provide leadership to brand integrations leads, team of CD’s, producers and strategists to plan, lead and implement marketing communications efforts
• Partner with International teams on campaign execution
• Lead key workstreams across the creative process from inception to completion
• Partner with Creative Team on creative review process
• Ensure brief and creative review objectives are delivered
• Support budget management at an annual and quarterly basis in partnership with production
Who you are:
• An integrator, someone who can lead and motivate teams around a key idea
• You have strategic and critical thinking skills; ability to see the “big picture” while also diving into details
• Someone with excellent visual story-telling and speaking skills who can communicate effectively, concisely, and tailor a message appropriately
• Adept at using data to make appropriate decisions on trade-offs and prioritization
• Resilient and constructive when faced with change, able to shift approaches when needed in response to unexpected events and circumstances
• Well organized and detail oriented
• Ambitious personality who is open to helping with any task
• Ability to work under pressure and deadlines